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How to Excel in the 2014 Collegiate ECHO Marketing Challenge: Advice from JMU...
Tweet My spring 2014 students at James Madison University participated in the *Collegiate ECHO Marketing Challenge as part of the Integrated Marketing Communications (MKTG 384) course. Each team...
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Marketing EDGE Programs for Spring and Summer (2015)
Tweet Marketing EDGE (formerly known as the Direct Marketing Educational Foundation) provides a number of very helpful resources and programs designed specifically for students looking to prepare for...
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JMU Marketing Students Earn Seven Awards in Marketing EDGE Collegiate ECHO...
Tweet Winners of the 3rd Place Bronze Award in the 2014-15 Marketing EDGE Collegiate ECHO Challenge. Marxman Marketers – Alex Dixon, Kelsey Hinkle (Team Leader), John Bassford, and Kevin Harmon Among...
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Collegiate ECHO Marketing Challenge Advice from the 2015 Bronze Award Team
Tweet Several teams of James Madison University participated in the Collegiate ECHO Marketing Challenge as part of my Integrated Marketing Communications (MKTG 384) course. The Collegiate ECHO...
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JMU Wins Bronze in 2015-16 Collegiate ECHO
Tweet On August 11, 2016, Marketing EDGE announced the winners of the 2015-16 Marketing EDGE Collegiate ECHO Challenge. I am pleased to report that the team of Dorothy Capasso (Team Leader), Allie...
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Jordan Kimball’s Experience at the 2016 Marketing EDGE Collegiate Summit
Tweet Jordan Kimball was a student in my MKTG 384 course (Integrated Marketing Communications) at JMU during the spring 2016 semester. After learning that Jordan was one of 40 students selected...
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